Since legalizing adult-use cannabis in 2018, Canada has become a key case study for researchers examining the effects of nationwide cannabis legalization. As the first G-7 nation to implement such a policy, Canada provides insights into public behavior, market dynamics, and regulatory outcomes.
Key Findings from Recent Survey
A recent survey conducted by Abacus Data in partnership with Organigram Global Inc. asked Canadian adults about their cannabis use and perceptions of the economic value of the legal industry.
Some of the most notable findings include:
-
35% of Canadian adults reported using cannabis in the past six months.
-
32% reported use within the last two weeks.
-
25% consumed edibles.
-
16% used dried flower.
-
59% consider the legal cannabis sector an “important contributor” to Canada’s economy.
-
58% are supportive of modernizing regulations to grow the industry and create jobs.
-
43% favor tougher enforcement against the unregulated market.
-
33% support lower business taxes for legal producers.
Public Support for Cannabis Innovation
The survey also highlighted Canadians’ enthusiasm for industry expansion and medical research:
-
57% are open to federal government investment in cannabis beverages, edibles, and wellness products.
-
75% welcome breakthroughs in cannabis-based pain and anxiety treatments.
-
A similar proportion supports generating $5 billion in tax revenue from the legal cannabis sector to fund social services and reduce the cost of living.
Implications for the Canadian Cannabis Market
The survey demonstrates broad acceptance of cannabis use across age groups and strong public recognition of its economic potential. Most Canadians support regulatory modernization and increased investment in research and innovation, while still advocating for measures to control the unregulated market.
This combination of public approval, economic opportunity, and ongoing medical research positions Canada as a model for other nations considering nationwide cannabis legalization.


